Chelmsford based Chartered Surveyor revamps website to attract more customers

Company: Antino and Associates
Company Location: Chelmsford, Essex, CM2 0QT
Website: www.antinoandassociates.com
Website Launch:  August 2018
Business Type: Building Surveyor
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​Background Information
Antino and Associates are Party Wall Surveyors based in Chelmsford. They had a website that was receiving some online traffic, but it needed a make-over. It also didn’t reflect the full extent of the services they offered.  The owner wanted the website to generate more local business, as well as emphasise their Party Wall services.
 
How Perfect Layout helped
Perfect Layout recommended building a new website from scratch. Although they wanted to attract more local business, they also work across Essex, London and the rest of the UK. As a result, specific area pages were built that covered: South Essex, North Essex, East London and Other areas.
 
In depth service pages now ensure clarity for customers seeking a particular service. The website now contains rich content with usage of appropriate keywords. This will enable the website to be found higher in organic search results.
 
Going forward, Perfect Layout will create monthly blogs.  When building an extension on or near a boundary line these services are essential and the blogs will cover common problems that people might face with Party Wall matters. They will help readers understand the legal requirements around party wall issues. Perfect Layout will also put in place other digital marketing strategies which includes creating external directory listings and a new Google My Business page.
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