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google adsGoogle Ads, formally known as Google AdWords, offers businesses a variety of ways in which they can advertise their services and products on Google. It’s a form of online advertising that allows you to be specific regarding the type of customers you would like to filter through and click onto your website.
Due to popular demand, we have formed the perfect partnership with a company in Chelmsford that has managed high profile Pay Per Click accounts for over 20 years. They are experienced at creating winning strategies on Google ads (and Facebook ads) that can increase a customer base and scale a business. |
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how Google Ads works |
Google Ads is a sophisticated tool which allows you to create a targeted online campaign that gets your business in front of who you want, when you want and where you want. You can also choose a preferred language, device and set a cost that suits your budget.
For any advertising campaign to work effectively, it’s imperative that you understand how well it’s working for your business. The data collected can be very detailed and include vital information that includes:
• how many people clicked on your ad
• how many people called you after they clicked
• how many products were bought following their visit
• how many appointments were made to discuss your services
It’s a flexible platform which means that features like keywords, locations and the timings of when an advert gets seen can be easily changed, thus optimising usage of this platform.
For any advertising campaign to work effectively, it’s imperative that you understand how well it’s working for your business. The data collected can be very detailed and include vital information that includes:
• how many people clicked on your ad
• how many people called you after they clicked
• how many products were bought following their visit
• how many appointments were made to discuss your services
It’s a flexible platform which means that features like keywords, locations and the timings of when an advert gets seen can be easily changed, thus optimising usage of this platform.
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the different types of Google advertising |
When Google Ads are mentioned, it’s common for people to think that there’s only one way to advertise with Google. The types that we use are:
Before making a decision on the best one type of Google Ads for your business, you would need to talk to a member of our Google Ads team about your company and goals. For management of your Google Ads account, our charge starts from £450 per month (inc VAT) and includes:
- Google search ads
- Google display ads
- Google shopping ads
- Dynamic search ads
- Video ads
- Performance max
Before making a decision on the best one type of Google Ads for your business, you would need to talk to a member of our Google Ads team about your company and goals. For management of your Google Ads account, our charge starts from £450 per month (inc VAT) and includes:
- Fully managed google ad campaign
- Works carried out in your account
- Monthly catch-up call
- Click Guardian PRO
- Google analytics
- Conversion tracking setup and configured
