The end of another year is almost upon us and as a chapter closes, it’s always a good idea to reflect upon the events of the preceding months. At Perfect Layout we regularly work on the business in this manner. It’s a positive way of learning and growing the business – as well as learning and growing ourselves as successful people and business owners. Once in a while we also think that it’s really important to blow ones’ own trumpet. To boast about the good things that are happening in the business and to give each other a cheesy high five! So, read on to find out about our most recent success stories… ![]() Revamped website for Antino and Associates One of our most recent clients came to us seeking help with his current site. It was old fashioned, clunky and outdated. Whilst the content was good, it was too technical, and it wasn't the right tone for their ideal clients. Based in Chelmsford, this Chartered Surveyor wanted a website that highlighted his skills to do with: party walls, injunctions and being an expert witness. The owner works across the UK and wanted his website to reflect this, whilst giving focus to East London, Norfolk, Cambridge and Essex. We worked with him to achieve a website that was attractive to all. It needed clear navigation, relevant images and monthly blogs. His site went live 30 August and all of the keywords we are monitoring are already ranking well. Happy days… ![]() Make-over for RBSS Consulting This client came to us as a result of a networking event. He felt that our services were just what he needed. He wanted to update his website and to be found by more local businesses. His website already had a good amount of content and used video to help draw in traffic from different avenues. Based in Romford, this Business Consultant, was ready to invest in his business. He requested that we write new content that was keyword rich. Our aim was to maintain the language of his profession as well as describing his services in a way that would appeal to potential clients. We also repurposed the blogs that were on his original site. For a site that was relaunched on 1 October, to date his website is doing remarkably well. All of the keywords and keyword phrases that we are monitoring have appeared on page 1 of Google search. We will continue to apply our digital marketing strategies to ensure that his website remains in those top spots. Another satisfied customer… One year on for Arco ![]() Last month, one of our clients reached their one-year anniversary. Arco, run a central heating and plumbing business in Collier Row and have clients across, Romford, Upminster, Gidea Park, Chelmsford, Shenfield, Billericay, Brentwood, Harold Wood and Dagenham. They came to us wanting their site to be more visible. Their previous website had been built by a big, well known, website provider. The previous website did not rank highly and neither did it generate new business leads. This company is now visible on page one for the following search terms: central heating Romford, central heating Dagenham and central heating Upminster. We are still working with them on implementing some basic digital marketing strategies. But what’s holding them back, I hear you ask? Are there actions that we should have taken but failed to do? No. The truth is, that like many businesses, there has got to be time put aside to work on the business. If not, the results just won’t be as they should be. We are passionate about what we do. We get excited when websites we’ve worked on show up on organic search in the number one spot or within the map pack. Our job is to ensure that this continues to happen and by working alongside our clients (however busy!) we know that this will become a reality. Watch this space… We'd love the opportunity to do SEO for your website, our to discuss how we can bring more leads to your door with no upfront costs to you. Call us on 01708 578 015 today!
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