Social media post ideas: promote your business online

Whilst having a well-constructed, informative website has the obvious benefits of helping promote your business, you can’t underestimate the need to engage with your customers in other ways and on other online platforms.
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Engaging on at least one social media platform like Twitter, LinkedIn, Instagram, Pinterest, Google+ and Facebook is a must to get your brand known and the services in your business used by new and repeat customers. These platforms allow you to distribute your business ideas and talk about your services and/or products in a way that entertains and informs the customer.

Face​book, is a platform that you may already be engaged in socially. Sharing your personal information, photos of your latest holiday or passing on clips of a silly video is easy to master.  On the other hand, if you have or are thinking about creating a business page to promote your wares – you will have to think deeper about how to encourage people to view, like and share what you’ve posted.

I wanted to keep this blog simple and basically offer some ideas of what you can talk about week in week out to promote your business page on Facebook. This list is also good enough to use on other social media sites, so pick your theme appropriate to the platform you're using and get writing.

You have no excuse but to get into the habit of spreading your news.

The following ideas have been taken from another source that proved to be an excellent read….Enjoy creating!
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• ​Open up a debate about a hot topic within your industry.
• Solve a problem that your target market is facing.
• Rant about something not done well in your industry.
• Tell an industry joke.
• Redistribute content.
• Announce the upcoming launch of a new product or service.
• Showcase your work.
• Compliment your competition on a great article, video or product.
• Provide your expert opinion.
• Offer great customer service right through Facebook.
• Review a book relevant to your industry.
• Evaluate a product pertinent to your industry.
• Give away free stuff (eBooks, reports, audios, etc.).
• Ask for input in the creation of a new product or program.
• Share something personal once in a while (but, not too personal and not too often).
• Brag about your favorite clients and customers.
• Share a link to your podcast.
• Post updates and photos while attending a conference.
• Share a link to one of your recent press releases.
• Upload a photo (a picture’s worth a thousand words).
• Share a link to a video (a video’s worth ten thousand words).
• Run a poll or survey.
• Target different fans with specific comments or links.
• Link to one of your published articles.
• Link to someone else’s published article.
• Update your status frequently (3 times a day); but, don’t get spammy (15 times a day).
• Share a relevant quote from your industry.
• Post a link to your latest blog post.
• Share a link to someone else’s blog post.
• Reveal your insider industry tips.
• Promote your vendors.
• Ask questions.
• Answer questions promptly – (not 15 days later).
• Share a cool, new tool that you just discovered.
• Post simple greetings and well-wishes on Holidays.
• Post industry Trivia like "Did you know?" or "On this day..."